There are over 1 Billion users on Instagram, and the count is still increasing. What does this mean? This opens a big user data pool for various influencers and brands.
Enhancing your online presence might seem an easy task, but when it comes to practicality, nothing seems to work. This is a process that takes its sweet time. But with a few tips and suggestions, one can successfully grow one Instagram follower. So influencers, fasten your seat belts as it’s time to focus on these handy tips that can help increase your online presence!
How to get more Instagram followers in 2022?
1. Write a compelling bio
What is the first thing anyone notices about your Instagram handle? one may say it is an Instagram profile picture, but they are wrong. The most crucial thing is to write a compelling Insta Bio to attract thousands of brands and other influencers.
Apart from sharing your other websites and information, try uniquely representing your brand in the Bio. Just mentioning your business or brand in simple words won’t make your profile stand out. It would be best to give people a reason to invest in your brand or channel.
2. Develop a unique Instagram Personality
The second thing a person will focus on when they visit their profile is your feed. It is very important what your feed is offering and its unique characteristics. Nowadays, famous influencers adopt different patterns to make their feed stand out. You may use the same tactics or come up with your own to increase the engagement rate of your profile.
Another important fact is maintaining consistency in colors, types of posts, tone of voice, etc.
3. Use Relevant Hashtags
Yes! This is something you would not want to ignore! Using relevant hashtags makes your profile reach out to relevant brands. To make your campaign successful, you need to research relevant hashtags that are trending in your niche. Instagram allows you to add up to 30 hashtags in each post, which you can use for your benefit.
4. Create and promote your own branded hashtag
Who said you only have to follow what others created? Sometimes, you can also start a campaign from your side rather than just following some. You can create a branded hashtag for your business, and do not forget to give it a little push in the light. Make your created hashtag go viral!
By creating a hashtag, you encourage people to use it on Instagram. This also gives you free user-generated content and publicity.
5. Optimize your captions
The next important thing is to optimize your captions. When you see people coming up with different captions, don’t think they are doing that just for fun! A captain says a lot about your personality and campaign. For instance, if people come and visit your profile, they will at least see one post. If the post is related to cooking(if you are a food blogger), you may have to develop a unique food-related caption that attracts the particular person/brand to your post.
You can also offer different offers and discounts in your captions and ask your followers to tag their family friends. If you are a makeup blogger, a beauty giveaway is the best form to connect with your audience!
6. Run a Contest
This may sound cliche, but an Instagram contest attracts and engages many people. Many famous bloggers and brands use this technique and see the results immediately! You only need to take care of a few things on your end. For instance, you may run a contest and ask your followers to tag their friends. You can offer a small giveaway to the winners with the correct relevancy and pattern. This is one of the cheapest and most effective tricks to attract more and more followers.
Wrapping Up!
When you decide to build a career in influencer marketing, it is not easy to go through. You may use the above suggestions to make your online presence much more effective. Alas! Nothing is impossible! The only important thing you have to focus on is adopting the correct strategy, and that’s it!
We hope you found our article and handy tips to your convenience!
