Beauty Bloggers in India: These days, when people regularly use Instagram, the endless scroll on the platform also shapes their opinions. Until, for example, they are convinced and forced to purchase an item or a beauty fad. In 2024, Instagram cosmetics influencers will dominate the market due to their enormous influence. These influential people are revolutionizing marketing in the beauty sector with their distinct fusion of innovation and unique flair. From now on, the thriving Indian cosmetics and skin care industry is expected to expand at a very high rate.
The Indian beauty influencers, who have evolved beyond being merely social media stars, are at the forefront of this change. They are trendsetters and businesspeople who often collaborate with big businesses to launch products that truly appeal to their audience. It’s not just about appearing excellent, after all. It’s about giving individuals a sense of power by creating a culturally relevant and individually valuable connection with beauty. As a result, these influencers are fostering a trend that combines conventional beauty standards with contemporary fashions rather than only endorsing goods.
Beauty Influencers: Who Are They?
People who utilize their online presence, expertise, and knowledge to influence movements and viewpoints in the beauty and personal care industries are known as beauty influencers. They mostly use social media sites like Instagram, YouTube, and Snapchat, where they post anything from evaluations of products and hair styling suggestions to skincare and beauty instructions. These personalities have a sizable fan base, with beauty audiences who respect their viewpoints and seek their advice on every aspect of beauty.
Beauty Bloggers in India
Beauty influencers are usually makeup enthusiasts with backgrounds in fashion, cosmetology, or makeup artistry. But what distinguishes them is their capacity to engage their viewers with obtainable information and sincere discussions. They provide interesting experiences, frequently discussing their beauty journeys, problems, and answers, in addition to promoting items.
Top 15 Beauty Bloggers in India 2025
1. Aashna Shroff
DOB: Aug 04, 1993
AGE: 31 Years
COMPANIES COLLABORATED WITH: HUDA Beauty, Beautilicious, Oceglow, Anastasia Beverly Hills, Embryolisse, MAC Cosmetics, Forever 52 and Fenty Beauty.
One of India’s most well-known beauty influencers today is Sarah Khan. Millions of people are drawn to her because she uses social media to share her extensive knowledge of beauty goods, answers, recommendations, and tricks. Sarah Khan teaches master workshops in makeup all across the nation. She provides simple tutorials to help aspiring beauticians reach their full potential.
Also Read: Top 15 Travel Vloggers in India | You Must Follow in 2025
2. Fizza Abdi
DOB: February 25, 1997
AGE: 27 Years
COMPANIES COLLABORATED WITH: Cheval Blanc Paris, Lacemade, Milla, Huda Beauty, Dior, YSL Beauty, Fenty Beauty, Nykaa, ColourPop Cosmetics, and Urban Decay cosmetics.
Fizza sets extraordinary expectations of beauty, and while she is competitive, few beauty influencers can equal her. She began her career as a makeup artist before branching out into the beauty, luxury, and lifestyle sectors, winning people over with her understated yet elegant look. The Indian beauty draws inspiration for her appearance from her surroundings. Her content mostly consists of live assessments and testimonials for commercial cosmetics.
Also Read: Top 25 Indian Beauty Influencers on Instagram | You Need to Follow
3. Deeksha Khurana
DOB: Dec 08, 1996
AGE: 28 Years
COMPANIES COLLABORATED WITH: Maybelline, Mac cosmetics, Dot & Key, L’Oréal, Skinfood Global, KTO India, SmashBox, Sokultsokool, Fenty Beauty, Milagro, Kay By Katrina, Huda Beauty, Elf Cosmetics and Pixi beauty.
Her Instagram page welcomes visitors with a healthy selection of beauty-related content. Get Ready With Me (GRWM) instructions, the most effective lip gloss, mixtures, the best casual attire, or a relatable classic style. There is no doubt that people will discover the ideal look for any situation. Additionally, there is Deeksha, or “Dee clothing,” where viewers can select from a variety of cozy outfits.
Also Read: Top 15 Highest followers on Instagram | You Need to Know
4. Tarini Peshawaria
Age – 33
Currently based in what city – Jakarta, Indonesia
Phone Number – 9814053445
Brief Bio – Tarini is a beauty content creator who started her journey in 2019, educating her audience on beauty and wellness. Her USP lies in being unafraid of calling out big beauty brands with her brutally honest reviews, focusing on making content that focuses on affordability and accessibility while currently also sharing her journey as a new mom.
WhatsApp on 9982157347.
DOB: August 27, 1990
AGE: 33 Years
COMPANIES COLLABORATED WITH: Fab India, Loreal, Dot and Key, Phillips, Burberry, Eucerin, Laneige, LetsHyphen, House of Fett, Tresemme, and BBlunt.
Before beginning her career as a full-time content maker and rising to prominence as one of India’s top makeup bloggers, Tarini Peshwaria worked as a writer and teacher. Through her imaginative Instagram content, the warrior mama shares her understanding of body care with her followers. People visit her for a variety of reasons, including freebies, lipstick demos, hair styling advice, budget purchases, and information about upcoming sales. She is also a well-known expert on skincare for boys.
5. Malvika Sitlani
DOB: 1 August 1992
AGE: 31 Years
COMPANIES COLLABORATED WITH: Tire Beauty, Rufa Beauty, Maybelline, Nykaa, Sephora, Dove, Loreal, Kora Organics, Kay By Katrina and MAC Cosmetics.
She is deservedly regarded as one of India’s leading beauty influencers and is a fan favourite content creator recognized for her beauty tips, cosmetics hacks, and personal hygiene stories. She also discusses the pros and cons of cosmetic surgery. Her unwavering commitment to her job and desire to share the most significant information has gained her the trust of prominent cosmetic firms, which frequently hire her for promotional efforts. She maintains a strong profile on Instagram and YouTube. Her content library includes live demonstrations, product evaluations, company introductions, cosmetics suggestions, basic styling tips, and freebies.
6. Nagma Mirajkar
DOB: 24 January 1992
AGE: 32 Years
COMPANIES COLLABORATED WITH: Grey Cloud, Netflix, and Airbnb.
Nagma Mirajkar, one of India’s finest beauty influencers, has an uncanny ability to generate ideas. She has visited the world, discovered new cultures, drawn inspiration from various trends, and shared them with her passionate Instagram followers. Nagma Mirajkar’s style is presented with mesmerizing surroundings that capture the audience’s imagination, from the palm trees in California to the Northern light in Finland.
7. Mrunal Panchal
DOB: November 11, 1999
AGE: 25 Years
COMPANIES COLLABORATED WITH: UV Squad, TIRTIR, Kylie Cosmetics, L’Oreal Paris, MARS cosmetics, Nivea, Lancome, Too Faced, Dior, Rare Beauty, Smashbox, Nyx cosmetics, Ponds, Pantene, Charlotte Tilbury, Nature Spell, Sephora, Personal Touch Skincare, Milk Makeup and Maybelline.
Mrunal Panchal, a pleasant and distinctive personality, captivates the audience with her trendy attire and makeup combos. She’s built a big Instagram audience and recognition for her self-care material. Mrunal Panchal crafts compelling tales to present her audience with comprehensive knowledge, ranging from a simple question about selecting the best sunscreen to whole skincare routines using natural cures and economical items. This is why many beauty firms rely on Mrunal to increase the visibility of their goods in India.
8. Swati Verma Nanda
DOB: October 28, 2022
AGE: 32 Years
COMPANIES COLLABORATED WITH: Beaux Bambino, Ezzro, Ergo Baby, Kim & Kimmy, Gensami.
Swati Verma Nanda is a key aspect of the vast Indian beauty Blogger specialty puzzle. The mother of two kids is a pioneer and innovative, and her inspiring stories are paving the way for millions to find beauty and elegance. Consider Swati Verma to be an artist who helps people make the best decisions. Swati Verma Nanda has it all addressed on Instagram, from basic beauty tips to information on the anticipated Black Friday sale – possible outfits for the closet, glasses, function outfit suggestions, question replies, cosmetics tutorials, evaluations of goods, and so on.
9. Amulya Rattan
DOB: 9 July 2004
AGE: 20 Years
COMPANIES COLLABORATED WITH: H&M, Zara, Nykaa, Nestle, Vivo, RealMe, Tresemme and Myntra.
Amulya Ratan is a lovely neighborhood digital creator with a larger-than-life character, a wonderful sense of humor, an attractive smile, and a desire to let her creativity flow in the realms of fashion, way of life, and cosmetics, making her one of India’s most powerful beauty influencers. There is no call she would not respond to, and no constraint she would not overcome in her quest for greatness. Amulya’s open and natural approach to beauty attracts people all around the world. She incorporates her style into her daily life, such as when she moves, attends business launches, or participates in events that make her joyful.
10. Parul Garg
DOB: June 5, 1979
AGE: 45 Years
COMPANIES COLLABORATED WITH: Ricco India, Jewel Street.
Parul Garg’s accomplishments as a prominent makeup artist, instructor, and businesswoman are legendary. She owns a beauty workshop in Gurgaon, India, where she turns people into breathtakingly beautiful individuals for their big day. The Indian beauty influencer focuses on simple makeup to complement natural appearances. Her precise lessons and initial reactions have a global reach on YouTube and Instagram. As a teacher, Parul Garg welcomes everyone from beginners to advanced makeup professionals to explore or improve their skills through practical beauty procedures. She also discusses what people watching her should not do as trained makeup artists.
11. Yashi Tank
DOB: January 8, 1998
AGE: 26 Years
COMPANIES COLLABORATED WITH: Loreal Paris, Vaseline, Maybelline, Samsung India, Elf Cosmetics, Nivea, BodyWise, Nykaa, and Kostume County.
Yashi Tank has won the exhibit magazine’s Makeup/Beauty Influencer of the Year title. Her dedication to promoting India’s beauty, style, and lifestyle has earned her global recognition from brands and customers. Yashi tank creates solution-oriented material that prevents hair damage or purifies the skin. She guides viewers through her whole makeup and skincare routine, including the GRWM session for the Met Gala appearance.
12. Aashna Hegde
DOB: 7 February 1995
AGE: 29 Years
COMPANIES COLLABORATED WITH: Adidas, Tanishq Jewellery, Myntra, Skin Food Global, KTO India, Sokultsokool, Louis Vuitton and Diesel.
Aashna Hegde combines her beauty artist intellect and content creator skills to present instructive Instagram posts that help viewers appear their best with the appropriate tools. As one of India’s biggest beauty influencers, Aashna works with major makeup and fashion firms. Aashna Hegde has collaborated with several brands. She understands the most recent beauty trends and successfully blends them into her product promotions to increase brand awareness. The beauty content producer is also assisted by other well-known content providers from various areas.
13. Aashna Shroff
DOB: Aug 04, 1993
AGE: 31 Years
COMPANIES COLLABORATED WITH: Nykaa, Charlotte Tilbury, Bose, Gentle Monster, Dior, Zara, H&M, Jade By MK, Tods and Lakme.
Aashna Shroff is a top beauty influencer in India whose name resonates with worldwide beauty content providers. The Diva’s strategy for Instagram is flexible. She discusses many luxurious goods, styles, and beauty issues. From going along fashion week runways and clarifying the advantages of beauty goods to selecting intriguing pairings for fashionable attire and accessories and creating product tutorials. Aashna Shroff, despite her busy schedule, finds time to pursue her interests in traveling and interior design. She founded Snob Home to nurture her inner home designer while simultaneously providing a fresh platform for her to explore fashion and beauty.
14. Kripa Patel Joshi
DOB: February 7, 1990
AGE: 34 Years
COMPANIES COLLABORATED WITH: Boss Up Cosmetics, Ellis Brooklyn, Pattern Beauty, Laneige, Nivea, Rare Beauty, TIRTIR, Danessa Myricks, and Ellis Brooklyn.
Kripa Patel Joshi, a digital designer and Beauty Bloggers in India, has established homes in New York and New Jersey. She has already assured everyone that she is capable of becoming one of the world’s top Indian beauty influencers. Partnering with different content providers has propelled The Diva to rapid success. People trust her, and companies rely on her. Kripa, one of the top Indian beauty individuals, has promoted various cosmetics and grooming goods by integrating them into her luxurious lifestyle.
15. Anmol Bhatia
DOB: 16 August 1995
AGE: 29 Years
COMPANIES COLLABORATED WITH: Trendyol, Myntra, Ponds, Good Life, Dusala and Motorola.
Finally, we’ll introduce Anmol Bhatia to our collection of India’s best beauty influencers. She is capable of wearing any kind of outfit. The beauty expert guides viewers on a trip through her clothing choices, cosmetic hauls, item choices, and more as she prepares for events, celebrations, red-carpet appearances, and other important events. As an added benefit, Anmol Bhatia’s viewers are introduced to her inspired side, in which she recreates outfits from popular culture figures, movies, and shows.
Summary | Beauty Bloggers in India
India’s greatest beauty influencers dominate the business with their expert understanding of cosmetics, styling, and skin care. They have condensed their broad skills into fascinating Instagram photos, tutorials, DIY projects, haul tips, and evaluations that inform and motivate thousands of people every day. From cultural to contemporary cosmetic announcements, Indian Beauty Bloggers share their ideas.
Vast knowledge combined with exceptional innovation has given India’s best Instagrammers control over user preferences, attracting attention from leading beauty and cosmetic businesses. Our list honors India’s best beauty influencers who have demonstrated their abilities in various fields of expertise. They define the Indian beauty sector with their views. Businesses collaborate with them to reach out to specialized audiences using humanized storylines.
