Who does not enjoy memes? We all love memes. When you are sad or just having a rough day, sometimes just seeing some memes will bring up smiles to your face. We go through many memes in a day as we get them on our WhatsApp while scrolling Instagram, Facebook, Twitter, and many other social media platforms as well. Memes are the ones that spread very quickly worldwide and also which can be very educative to the audience.
Memes also have become one of the most effective and important strategies for social media marketing as there is an increase in social media platforms and also there are many online businesses. So Social Media Meme Marketing is definitely a very good idea, right? In this article, we will learn about what is meme marketing, some benefits of meme marketing, and many more things.
What is Meme Marketing?
Meme Marketing is one of the strategies for Social Media Marketing in which memes are used to promote the business in an educative and also funny way that reaches the audience very quickly. In this way, you will also be able to connect with customers by posting trending memes. Memes get shared very quickly on social media. So, this is the most effective way to grow your business.
Examples of Meme Marketing
Meme marketing is used as a strategy everywhere on social media. You also need a good meme maker who will have good content that can help your brand reach the audience. Many popular brands like Swiggy, Netflix, Zomato, etc. are using Social Media Meme marketing as one of the best strategies. Here are a few examples of meme marketing from which you can get an idea about it.
1. Netflix
Netflix is one of the best Meme marketing examples. Netflix attracts the audience through these funny memes and they also connect with the audiences. They make memes on their trending and popular movies and series so that people when watching that meme get curious about it and tend to watch it. This is one way to grow your brand through Meme Marketing.
2. Zomato
Zomato – the famous food-delivering app and also a very good meme deliverer. They create memes related to food which is actually very good. In recent days, they have posted amazing memes which reached the audience very well. So, after this meme marketing idea, they have become very much popular and also increased their business and food orders.
3. Diamond Express Travels
Here comes another best example of meme marketing that is Diamond Express Travels. This is a travel agency that helps to offer a budget-friendly trip and also provides the best traveling experience by planning everything for you. Their memes highlight traveling that will reach the audience very quickly, especially travel lovers.
Different Types of Social Media Marketing – Explained
Benefits of Meme Marketing
Some of the major benefits of Meme Marketing are:
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Meme Marketing is Inexpensive:
Creating memes does not require so many funds. Meme marketing will save lots of your money and at the same time attract many customers. All you need to do is create memes on a trending topic relating to your business and post them. There are some meme-making tools that will also save you time.
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Higher Engagement:
You know that memes get shared very quickly all over the world. Likes, Comments, and Shares of memes will increase your followers. If you have good content in memes, then they start following. You can use the 75-25 rule, where you can do 75% of general memes and 25% of memes relating to your product.
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High Reach:
I can tell this is the major benefit of meme marketing and you do meme marketing to reach the audience, but when it is done what else will you need? Each of us relates memes to our lives and also we share them with our friends. This will increase the number of customers for your brand and can create awareness about the brand.
Frequently Asked Questions
1. Is meme marketing good?
Yes, Meme Marketing is the best tool you can use for social media marketing which spreads very quickly.
2. What companies use Meme Marketing Strategies?
Almost all the popular companies like Zomato, Netflix, Paytm, Burger King, Disney+Hotstar, etc. use meme marketing to reach out to the audience.
3. How much do Meme makers earn?
Mainly it depends on the company he is working for. But on average, if a meme maker posts around 10 posts which all get approved, then he might earn around Rs. 50 to Rs. 200 per day.